You might have noticed bank branches closing down near you. This is bad news for local business owners, because the bank manager they used to know has gone too. No one there anymore that knows their business and can offer financial solutions for all the ups and downs that comes with running an SME. 

 

Allica’s relationship managers fill this void. But the bank also offers all the modern technology we now expect to make banking easy, either on your phone or your laptop.

 

Landing on a brand’s strapline is challenging because there are so many people from whom you need buy-in: Allica’s hierarchy of managers all the way up to leadership level, but also (and most importantly) the customers. The result? Eight words that meant everyone just got what the bank was about.  Feels so good when you get there.