Lee Mannion
Copywriter
Can’t find the right words to connect with customers?
That’s what I’m here for.
Copywriting
I’ve written everything from 50 word social posts to 1,000 word blogs and plenty of other marketing content for both B2B and B2C audiences. Press releases, marketing emails, customer communications, website copy, sales tools, radio ad scripts, billboards, thought leadership, video scripts, conference stand copy, reports … the list goes on. It’s all storytelling in different forms.
UX copywriting
As customers go through your processes, will they understand what you’re asking them to do? Are you using language that’s clear and free of jargon? Is the message succinct enough to fit into the small amount of space you’ve got when they’re using their phone? Does it still sound like your company when the copy is shorter? I’m good at cutting out the fluff and making copy fit for purpose.
Tone of voice
The way you talk to customers helps them decide if they like your company and crucially, if they want to buy from you. I can help you figure out your tone of voice, which is part of your brand’s personality and will inform all your marketing messages, everything from the strapline that heads up your website to your customer emails.
Brand positioning
I’ve helped companies figure out the words for the brand positioning – the who, what and why of a company. Why does this matter? Because if you can figure out your purpose and what you stand for, it helps inform how you’re going to market your business to attract customers.
“Lee is a very talented copywriter and also a genuinely lovely person to work with and I would highly recommend him for any copy roles.”
Chris Eastwood, CEO, Penfold
